Insights — context from your baby's own days.

Insights is the small INSIGHTS line that appears under your usual rows — a quiet note about how today compares to your baby's own pattern. No new screen, no dashboard, no chart to decode. Just a sentence, when it's worth saying, in plain minutes and millilitres.

What Insights are

Insights are interpretive notes built from your baby's own log history. They sit next to the data you already see — never as a new dashboard, a coach, or medical advice. A typical insight looks like:

• "Fed 3h ago — usually about every 3–4h"
• "Awake 2h 35m — usual wake window 2.5–3h"
• "Sleep 9h 20m today — usual by now 10h · on track"
• "Last fed right — try left"

Off, Simple, or Full

Pro accounts choose how much interpretive context they see. Some parents want every hint; others want a quiet log without anything resembling pressure. Pick the tier that matches your week.

Where Insights appear

Insights don't get their own screen. They surface inside the parts of the app you already use.

Home — Today at a glance

The brief card at the top of Home shows one or two quiet hints, like "Awake 2h 35m — usual wake window 2.5–3h". Free and Off users see factual rows only. Simple adds baseline ranges; Full adds the comparative hints.

Activity tiles

Tiles like Feed and Sleep can show a small pill — "Around now" or "Getting hungry" — beside the + action. These appear at Simple and Full; Off keeps the tile clean.

Add and Edit Feed modal

When you start a new feed during what looks like a cluster-feed evening, the modal shows the same observation right at the top. Breast feeds also get a quiet last-side reminder where it helps.

Logs → Day summary

On the Timeline, each day header expands into a one-row Day summary. At Simple and Full, that summary includes your usual ranges next to each total. At Full, you also get the day-vs-usual context and an "on track" suffix when today lines up.

What you see at each tier

A side-by-side so you can pick. Each tier includes everything in the one before it.

Cluster feeds, in plain English

Cluster feeds — a run of short, back-to-back feeds, usually in the early evening — are a normal pattern in the first four months. BabyLog spots them by looking at the spacing of your recent feed logs.

When the app detects one:

• The Home brief card shows a reassurance line ("Cluster feed · 4 feeds between 5:30–7:45 pm") with a Learn more link.
• The Add Feed modal shows the same note at the top, so you see it the moment you start logging the next feed.

This is a factual observation, not a comparison, so it appears at Simple and Full. At Off it stays silent.

Your personal baseline

When Insights say "usually", they mean your baby's own recent days — the last 7, 14, and 30 — not a textbook average for the age. The baseline reads only from days the app considers complete enough to interpret, so a missed afternoon doesn't drag the average down.

Why these windows?

• Recent enough to reflect your baby's current routine — a six-month-old's pattern is nothing like their newborn pattern.
• Stable enough that one unusual day doesn't move the line.
• Short enough that the visual cap on charts and the Insights window match.

If you've logged for fewer than 30 days, BabyLog uses whatever it has. A baseline only appears once there's enough data for the number to be honest.

When Insights pipe down

This is the bit we care about most. Insights is not medical advice, and it never pretends to be. There are three moments it deliberately says less, or nothing at all:

• Sick days. When temperature or symptoms suggest your bub is unwell, the pattern lines step back. Routines aren't useful context when something else is going on.
• Gaps in logging. If a day's logs are too thin to interpret honestly, that day stays out of the baseline. Better to be quiet than wrong.
• Not enough history. Brand-new accounts see the factual layer until enough days have accumulated for "usually" to mean something.

Change the setting

Insights has its own tab inside Settings, and the same page lets you tune every individual insight — not just the overall level.

The same page also chooses whether INSIGHTS boxes start expanded or collapsed. And the setting is per-account, not per-baby — if you change it, every baby in your account uses the new level.

Pro and Free

The interpretive layer — baselines, comparisons, hints — is a Pro feature. Free accounts see the factual layer: counts, totals, "how long since", and the safety flags.

If your Pro lapses, Insights silently switch to Off. Your logs aren't affected; the interpretation just stops showing. Resubscribe and it comes back at the level you last chose.

Safety stays on, always

Three things never get gated by the Insights setting or by paywall:

Those appear at every tier — Off, Simple, Full, and Free. Insights is for context. Safety is the floor.

Worked out on your phone

Insights runs right on your device, from the logs already on it. Nothing new gets sent off to make it work, and it's just as happy offline as on. Same privacy model as the rest of BabyLog — your data stays yours.